How a global digital, PR and partner campaign brought participants from over 40 countries to a major international business summit.
An international business summit needed global reach in a compressed eight-week window — and a story that resonated with executives in five regions simultaneously.
A multi-channel push
We ran parallel digital campaigns in English, Arabic, French and Spanish, partnered with regional chambers of commerce, and placed thought-leadership pieces in business press across three continents.
Measurable reach
Participants registered from 42 countries, with C-suite attendance up 3.2× year over year and over 9 million social impressions across the campaign window.
